A personalized documentary series about privacy and the web economy.
Do Not Track
Somehow everyone knows that you reveal everything about yourself on the internet - where you are, what you are interested in, who you communicate with, when, where and how. The interactive documentary shows what the internet knows about us, what happens to our data and what this means for our view of the world. The 30-minute television version presents the highlights of the web documentary series about the multi-billion dollar business with our data. The international web project 'Do Not Track' shows the consequences of internet tracking (derived from the English 'to track'), which companies such as Google and Deutsche Telekom use to monitor when and where we click on which online content. Google alone earns an estimated 55.5 billion US dollars per year from this information.
Episodes
Who profits from the data we generate every day? Meet the trackers, an industry most people can't see, control or question.
Accepting cookies is part of our digital life. If we said no, would the Internet still work? Let's trace the economic origins of online tracking.
A couple of likes on Facebook, that can't say much about you, right? Wrong. The German blogger and TV-presenter Richard Gutjahr welcomes you to the unbelievable world of online-profiling.
Who you are, where you go, what you do. Your phone is spying on you. Who is it telling?
Did you say Big Data? Discover for yourself how your data is being interpreted by this new industry, and how they could be wrong.
Social Networks have become our source for news. But are the algorithms that find the things we like trapping us inside what's become known as the "filter bubble"?
Based on the data collected from Do Not Track's users, we have predicted three possible outcomes for society. And yet the one constant about the future is that it's not written: it is all still up to us.
