Dave Free
Production1986 (39)Inglewood, California, USA
David Isaac Friley (born November 13, 1986), known professionally as Dave Free, is an American filmmaker and record producer. Born and raised in Inglewood, California, he is best known as the manager and creative partner of fellow California native Kendrick Lamar. During his tenure as co-president of Top Dawg Entertainment (TDE), Free directed music videos and short films with Lamar under the name the Little Homies. Following his departure from TDE in 2019, he co-founded the creative company pgLang with Lamar. Free's accolades include two Grammy Awards and three MTV Video Music Awards.
Known for
Credits
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2026Ca$ino Album ListeningMovieExecutive Producer
2025Kendrick Lamar's Super Bowl LIX Halftime ShowMovieExecutive Producer
2024The Pop Out: Ken & FriendsMovieExecutive Producer · Producer · Creative Director
2023The Melodic Blue: Baby KeemMovieWriter · Executive Producer
2022Kendrick Lamar Live: The Big Steppers TourMovieDirector · Creative Director · Executive Producer
2022We Cry TogetherMovieExecutive Producer · Director
1959The GrammysTV showas Self · 2 episodes- —Whitney SpringsMovieProducer